About Zatino
Zatino helps European companies build practical routes into China through trusted networks, structured introductions, and hands-on follow-through.
Cross-border business access, built through real relationships
Zatino Group was founded in Dublin in 2006. Our work began with cross-border business engagement between China, Ireland, and the UK, and has evolved into a focused platform for European companies looking to enter the Chinese market with more clarity, better access, and stronger local support.
What We Do
We help companies approach China in a more structured way. Depending on the stage of the business, that may include market scoping, partner identification, business introductions, programme participation, regional visits, and follow-through after initial meetings.
Built around real business environments, not abstract market commentary
What makes Zatino useful is not only knowledge of the market, but access to real business environments and the ability to move from introduction to execution.
Where Our Network Is Strongest
Our network includes relationships across government, chambers, enterprise platforms, academic institutions, conference ecosystems, and commercial partners in multiple parts of China. We are particularly active across Beijing, Shanghai, Guangzhou, Shenzhen, the Greater Bay Area, Wuhan, Changsha, Langfang, and other commercial centres in Central China.
What We Have Done
Zatino has supported business engagement through conferences, delegations, business forums, introductions, and market-facing programmes connecting European companies with Chinese partners and institutions. In 2025, we coordinated the Ireland Business Forum at the China International Procurement and Investment Conference in Changsha, helping facilitate business exchange between European and Chinese participants across multiple sectors. The wider conference resulted in substantial partnership activity, reflecting the scale and seriousness of the platform.
What kind of companies are a fit
We work best with companies that are serious about understanding China as a market and are prepared to explore it in a structured way.
- Founders and owner-led businesses looking for a first route into China
- Established SMEs ready to test demand or distribution
- Mid-market companies seeking stronger access and vetted introductions
- Companies already active in Asia that want a more focused China entry strategy
What happens after the first conversation
The first conversation is used to understand where your business is now, what kind of opportunity you are exploring, and whether there is a realistic fit.
- A clearer market-entry discussion around your sector, objectives, and priorities
- A route into a relevant programme, delegation, or business platform
- A more tailored engagement focused on introductions, visits, or ongoing support
If there is not a strong fit, we will say so directly. If there is, we aim to make the next step practical and well defined.
Ready to Start a Conversation?
If you are exploring China, considering CCP 2026, or want to understand whether Zatino is the right fit for your business, get in touch and we will reply directly.
Talk to Zatino